Trackbacks and Blogging

Webster's Falls

As, err, “regular readers” know, I just started this blog a weekand a half ago. Since then I’m up to around 400 visitors a dayin here, which I’m pretty satisfied with given the limited amountof content thus far (though I think it’s pretty good for a week anda half! Apart from a couple of dedicated, focused efforts, most ofthis has been off the cuff commentary, but it really adds upquickly. I could imagine the corpus of info that will exist here ina year).

Nonetheless, I would like more traffic, to the pointthat I’m saying “Scoble Who’s that?”.

One of the ways to drive traffic to a site is through the use ofTrackbacks.This mechanism, at its root, is a quid pro quoarrangement between blogs – e.g. I post a brief summary ofsomething a “big” blogger said, and then ping their site with atrackback. They post the trackback link and users, and searchengines (and PageRank if nofollows isn’t put into force), go bothways. You pat my back, I’ll pat yours. As mentioned in a priorposting, I currently don’t have trackbacks or comments because ofthe slowness of the Radio Userland servers, not to mention that itwould be a hassle to monitor it for spamming. I investigatedimplementing my own trackback server (it’s a very simple spec), butthe current industry belief seems to be that trackbacks are dead because of spam (which is a funny claim,because trackbacks are pretty much by design a type of targettedspam).

So for the meantime I am going to continue to monitor referrallogs, as I always have, and if I notice someone coming from a linkor post on your site, and I can validate that it’s real, then I’lladd a note on the posting. Basically it’s a manual trackbacksystem.